Introducing…

Content Curator Program

The only content marketing course tailored for architects, designers and creatives who own their own design studio.

Get the tools to grow your audience, build your brand and generate consistent leads month after month without having to hire a full-time marketer or agency.

Doors are currently closed. Join the waitlist to be the first to know when we open enrolment later this year!

Content marketing—AKA social media, blogs and emails—can be an incredibly effective way to get your design business in front of more people and make more sales

And while it seems like creating a social media post or writing a blog should be a relatively simple task, when it comes down to actually doing it, things get a little tricky.

We’ve worked with designers, architects, and creatives long enough to know that when it comes to doing your own content marketing, one of five things usually happens:

You sit down to write and suddenly your brain becomes a barren wasteland with tumbleweeds rolling across the horizon.

Every good idea you’ve ever had deserts you. So you bang out a quick “coffee is life” caption to whack onto your socials because something is better than nothing (right?).

1.

You start with a great idea but quickly spin into overthinking.

Is it good enough? Will anyone even care? Who are we to be talking about this? We aren’t the experts! This is too sincere. This is too flippant. This has all been talked about before. The overthinking takes control and you end up not publishing any content at all.

2.

3.

You like the idea of ChatGPT but getting anything remotely valuable seems far-fetched.

Does it even sound like me? Why am I going back and forth with a robot when I could be spending my time doing actual work? You abandon your efforts because you can’t seem to get the prompt right.

4.

You spend hours and hours thinking up a great idea, crafting content and send it out into the world to the sound of… crickets.

The half a dozen people who already follow you like your post or comment on your article, but it hardly seems worth your time and effort.

5.

You just don't have the time.

You know that content marketing could make a positive difference in your business, but you're so busy managing everything else that it always ends up at the bottom of your neverending to-do list.

There’s no joy. There’s no creativity. And, it feels like, there’s no point.

If that sounds like you, know this:

You’re not alone.

Imagine

Sitting down to do your marketing with a strategy…

💥 You know what content to create and where to post it to get those inquiries flowing.

💥 You whip up a caption in less than 3 minutes because you know the messages that work best with your audience.

💥 You feel confident sharing your expertise on video and no longer overthink every little detail.

INTRODUCING…

Content Curator Program

The 8-week program for small-firm architects, designers and creatives who want to build their audience, build their brand, and generate consistent leads month after month - without having to pay for a full-time marketer or agency.

8 modules. 6 templates. 2 coaching calls.

With this online program you will learn how to:

✔️ Develop a content strategy that generates a steady flow of leads

✔️ Create an ongoing library of ideas so you’re never stuck on what to post

✔️ Implement a plan to easily create and publish your content

And we don’t just cover tactics and tools to help with the how of content marketing. We cover insights and strategies that help with the why of content marketing.

So that you feel confident about your marketing and what you need to do to see results, long after you’ve completed the program.

“Marketing can feel like such an expansive and intense aspect of business. Markedly helped us form a strategy and plan that now guides us through the process. The tips and tricks they shared have had a huge impact on our practice. It feels far less daunting as a concept, and something that we actually work into our day-to-day rhythms in the practice.”

Alex, Marlowe Architecture

What if you could take your marketing from…

Stressful to successful?

Crickets to conversions?

Draining to deal-making?


…all by simply gaining some structure and strategy around what you’re doing?

Content marketing works.
 
You know it, we know it, the whole world knows it.

The Content Curator Program is designed to simplify and systemise your content marketing.

So you can spend less time and effort on the basics and more time and effort bringing your big ideas and creativity into the world.

This isn’t just any marketing course. It’s the only content marketing course that has been specifically created to teach architects and designers how to become experts at marketing themselves.

So, we wanted to make it special for you.

When you enrol as a founding member, you’ll get access to:

✔️ 8 modules with video recordings - delivered once weekly

✔️ 6 templates and worksheets

✔️ 2 group coaching calls

✔️ Access to community portal

✔️ Email support

✔️ Certificate of Completion to claim Formal CPD Points

✔️ 🎁 BONUS: Steal These Media Pitches Scripts

✔️ 🎁 BONUS: Awards Submission Accelerator

✔️ Access to the Content Curator System

What’s Included

What everyone’s saying about Markedly

  • The structured system for marketing has been instrumental for our business. Implementing Markedly’s system has provided a simple and accessible way for our team to enhance our planning process, allowing us to streamline and maintain consistency.

    Simone, Artisan

  • Having our social media posts all in one place has been really easy for us to collaborate directly with Markedly. It’s easy to add comments, track follow ups and proof content. This is a great time saving tool for us!

    Leah + Marjorie, KIN Architects

  • Markedly's Content Curator System has been a brilliant platform for our start-up. With a user-friendly interface, it was the perfect place to ‘brain dump’ marketing ideas, captions, and imagery. 11/10 recommend!

    Kelsey + Alex, Marlowe Architecture

  • Markedly’s tools have allowed us to schedule posts for social media in a way that's organised and accessible to everyone in our team. The efficiency and clarity of the system allows us to boost our media presence while freeing up time to get back to the business.

    Corinne, Elm Interiors

  • Markedly is a group of fresh marketing folk who get the needs of architects and small business owners.

    Warwick, MiSlo

  • Using Markedly’s system has allowed us to be more consistent. Being able to use one content curator for multiple social platforms is great because we get to see all our content in the one place! It’s user friendly, hassle free and takes the stress out of marketing.

    Bella, Elevation Architecture

  • Markedly is perfect for all aspects of small-business architecture marketing. As a small one-director practice, it has been great to have someone to bounce ideas off. It's given us insights into lots of different marketing avenues.

    Allison, Studio 15B

Course Curriculum

  • To become an expert content marketer, you need to know the foundations! Here, we’re breaking down the types of content marketing and helping you align your business goals with your content marketing. Don’t have any business goals yet? Don’t worry. We’ll help you define those here too!

  • Define your target audience using our Audience Mapper Template and learn proven strategies for reaching your audience, online and offline. You’ll also get to analyse real-world examples of successful content marketing campaigns that target specific audiences.

  • Now, it’s time to get strategic around our marketing. Create a content marketing plan using the Strategic Marketing Plan template. This will help you gain some clarity and structure around your marketing so that you know exactly what you’re doing, why you’re doing it, and the results you will get from it!

  • This is when things start to get really good. Learn how to easily and efficiently create months’ worth of scroll-stopping content with our proprietary Content Curator System. Discover our secret tactics for tailoring your content according to your audience needs so that each post serves a purpose.

  • Learn the emotional, visual, and communicative elements that make your brand stand out. Use the XX resource to develop your unique brand voice from where you are to where you want to be.

  • Learn how to write like the pros with plug-and-play hooks, storytelling tips and tricks, and other writing hacks to make your content clear, compelling and sales-inducing!

  • Now it’s time to start creating content that will bring in those clients! Learn practical hacks for organising, planning and scheduling your content so that you’re never left scrambling for a last-minute post again.

  • It’s time to decode your analytics! Get a deep understanding of your metrics, how to adapt your content for best results, and strategies for repurposing existing content.

Our program is specifically designed for those small but ambitious architects, designers or creatives who run every part of the business themselves. 

You might be an interior designer, residential architect, photographer, furniture designer, or landscape architect (or some other form of creative!). Perhaps you’re a lone wolf, or have a small team behind you.

Whatever the case might be, one thing is certain: you’re doing all of your own marketing and need a more efficient, systematic approach to it.

YOU’RE A GOOD FIT IF YOU:

  • have this nagging feeling that content creation takes you way longer than it should

  • are searching for ways to clarify your unique brand voice and nail it in your marketing 

  • want to learn about content marketing so you can do it yourself, cheaply and efficiently 

  • crave efficiency and organisation in your content marketing

  • want to free up your mental load so you can focus on the bigger picture (or take a well-deserved holiday)

YOU’RE NOT A GOOD FIT IF YOU:

  • have an in-house marketer or marketing team who handles all of your marketing

  • are currently working with a marketing agency and plan to continue working with them

  • don’t have the capacity to dedicate two hours per week for the program

  • don’t see the value in good quality marketing

  • aren’t willing to put in a little time and effort now to reap the rewards later

Meet Amy,
founder of Markedly 👋🏻

15 years ago, I worked as the in-house marketing manager of a prominent architecture firm. Over the course of a decade, I observed the challenges that small design studios and creative professionals faced when navigating the complexities of marketing with limited time and resources.

So I started Markedly with the sole purpose of helping architects, designers and creatives access quality marketing advice and service without having to commit to a full time employee. 

Now, after five years of Markedly, I want to make marketing advice accessible to everyone, even those who can’t afford to hire an agency like ours. 

For the first time ever, I’ve decided to pull back the curtain to reveal all the content marketing secrets that have helped our clients consistently market their businesses and grow their brand.

Ready to join me?

Try the Content Curator Program for 30 days with our

100% SATISFACTION GUARANTEE

The Content Curator Program comes with a 100% Satisfaction Guarantee. Our goal is to give you the tools and strategies so that you can become an expert at marketing your business. If you decide this program isn’t for you, we’ll give you a full refund.

All we ask is that you give it your very best effort and show us some proof that you did so. So, if you’ve completed a couple modules, filled out the workbooks, and shown up to a group coaching call, and still find that it’s not for you within 30 days of enrolment, we’ll give you a prompt refund.

You’ve made it to the bottom of the page!

So you probably have some questions… We’ve done our best to try to answer all of them here, but in case we missed any, you’re welcome to reach out at amy@themarkedly.com.au.

  • We’re planning on opening up enrolment in September 2024. Stay tuned!

  • Each video training module runs for X to XX minutes for a total watching time of XXXX. You’ll also need to put aside time to implement what you learn in each module and do your content marketing. We cover time blocking and realistic expectations around how long your content marketing activities should take in module 6 of the program.

  • Yes! You will get access to the Content Curator Navigator as part of the program, your hub for creating, planning and executing your content marketing. You’ll also get workbooks, templates and other tools to help you with everything you need.

  • When the program concludes, you’ll be able to easily and efficiently do all of your content marketing yourself. You’ll have all the tools, resources and expertise necessary at your fingertips to create engaging content that makes clients want to work with you. However, if you wanted additional support, we can help you implement what you’ve learned through additional sessions or a done-for-you solution.

  • Upon completion of the program, you will receive a Certificate of Completion that you can use to claim up to XX Formal CPD Points. This program falls under the Practice Management Core Area.

  • Yes! You’re welcome to revisit the content whenever you need a refresher. Or, if you ever decide to hire someone to help with marketing, you’re welcome to share the content with them. Once you’re in, you’re in.

  • Yes, we’d love to. Contact our team so we can talk pricing and availability.